Customer Experience is the marketers' new battleground. To win, organisations need to deliver a personal and consistent experience at each customer touchpoint. To deliver on consumers' expectations and needs, marketers need the power of AI.
The AI Inspiration Series is aimed at helping modern marketing professionals embrace the power of AI, what's possible with AI, how you can get started, and how other organisations are already using AI to their advantage.
Transform Customer Experience Using AI
The increasing customer expectation and how to respond
How AI can be used at each customer touchpoint to deliver personalised experience
Who is doing it right? Case studies from companies leading in CX
CDOs/ Digital Heads
Director/Sr. VP/ VP - Marketing
Sr. GM/ GM – Marketing
Senior Marketing Managers
IBM is a leading cloud platform company, innovation is at the core of the IBM company strategy. This is reflected in the end-to-end solutions delivered to clients, which span from software and systems hardware to a broad range of infrastructure, cognitive, cloud and consulting services. IBM helps clients solve complex business and technical issues by delivering deep business process and industry expertise.
The Internet & Mobile Association of India (IAMAI) is not-for-profit industry body registered under the Societies Act, 1896. Its mandate is to expand and enhance the online and mobile value added services sectors. It is dedicated to presenting a unified voice of the businesses it represents to the government, investors, consumers and other stakeholders.