Unmasking the ones who made it !
Shortlisted entries
A. Digital Advertising Awards
1. Best Display Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| MediaCom Communications for Procter & Gamble India |
No Power... No Fun... |
| Maxus Digital for Vodafone India |
Million Delights |
| Grey Digital for Volkswagen |
anything4jetta – Crazy does it! |
| MediaCom Communications For Procter & Gamble |
Unlearning to Educate... |
| Omnicom Media Group for Hindustan Unilever Ltd. |
Jammyart |
2. Best Search Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Blazar Media for Jubliant Foodworks – Domino’s Pizza |
Online Ordering – Harnessing Internet for Sales |
| Optima Response for Kaya Limited |
Kaya Skin Clinic Search Campaign |
| Isobar for BMW India |
BMW India Search Campaign |
| Maxus Digital for Nokia |
Nokia – Guriella Warfare |
| Asymmetrique Communications for Welingkar Institute |
Asymmetrique communications |
3. Best Viral Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Grey Digital for Volkswagen |
anything4jetta – Behind the biggest ever twitter campaign |
| Maxus Digital for Nokia |
PC Missing |
| Contract India for Asian Paints |
The Wall takes it All |
| Contract India for Shoppers Stop |
Shoppers Stop EOSS |
| Interface Business Solutions For Tata Docomo |
Tata DOCOMO : My3GLife Gets Viral |
4. Best Email Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| HSBC (Internal Campaign) |
Fixed Deposit Mobilization campaign |
| Digitail Management Services (Letsbuy.com) |
Letsbuy Mailer |
| HDFC Bank |
HDFC Bank HNW Newsletter |
| TV18 Home Shopping Network |
Best Email Marketing Campaign |
| Tata AIG General Insurance |
Wellsurance email marketing campaign |
5. Best Social Media Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Interface Business Solutions for Tata DOCOMO |
Tata Docomo – A Million Fans Monetized |
| Webchutney for Makemytrip.com |
Responsible Traveler - Amar Prem |
| Madison Communications for Bharti Airtel |
airtel har friend zaroori |
| TechShastra India for Nescafe |
NESCAFE – Know Your Neighbours |
| Grey Digital for Volkswagen |
anything4jetta – Behind the biggest ever twitter campaign |
| LBi for Johnson |
Turning consumers into Brand Ambassadors |
| Omnicom Media Group for Axe |
Axe Angels Club |
| Hungama Digital Media For 7Up |
7 Up LEMON PATTALAM |
6. Best Mobile SMS Advertising or Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| MAXUS for Titan |
Interactive Video SMS campaign targeting Youth |
| MEC for Colgate |
Colgate – The Night Hammer |
| Mahindra & Mahindra |
Mobile SMS Marketing Campaign |
| ValueFirst Messaging for State Bank of India |
Best Mobile SMS Advertising or Marketing Campaign |
| One97 Communications for Nestle |
Start Healthy Stay Healthy |
7. Best Mobile Voice Advertising or Marketing Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Dialogue Factory - Group M for Mumbai Aids |
Mujhse Dosti Karoge |
| Webchutney for Bharat Matrimony |
Biwi Ho Toh Aisi (BHTA) |
| Ibibo Web for Mahindra & Mahindra |
Xylo – Karaoke Machines Now Go Mobile |
| Mindshare India for GlaxoSmithKline Consumer Healthcare |
A quick call & say goodbye to headache |
| ValueFirst Messaging For Web18 Software |
Best Mobile Voice Advertising or Marketing Campaign |
8. Best Online or Mobile Game or Application Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Webchutney for Makemytrip.com |
Responsible Traveler – Amar Prem |
| MRM Worldwide for Lufthansa |
A380 Park & Fly |
| Sify Technologies Limited for Lenovo |
IAMAI – Interactive LIVE Match |
| Madison Communications for Bharti Airtel |
airtel har friend zaroori |
| Webchutney for Bharat Matrimony |
Biwi Ho Toh Aisi (BHTA) |
| Isobar for Philips India |
Philips groom vroom challenge |
| Omnicom Media Group for Hindustan Unilever Limited |
Axe Googly |
9. Best Digital Integrated Campaign
| Company Name |
Name Of The Entry / Title of The Entry |
| Digital Law & Kenneth |
Hum Mein Hai Hero |
| Lodestar UM for Coca-Cola India Inc. |
Coke Studio |
| Media2win for Tata Sky |
Tata Sky Mobile Access App Launch Campaign |
| Turner International for Glaxo SmithKline Consumer healthcare |
Boost '3times more stamina' |
| Media edge cia for LG electronics |
LG Optimus 2X |
B. Website Awards
1. Best eCommerce Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Cleartrip Travel Services |
Cleartrip Travel Services |
| Snapdeal.com (Jasper Infotech Pvt Ltd) |
Snapdeal.com |
| Online Recharge Services |
rechargeitnow.com |
| Flipkart |
Flipkart.com - The Online Megastore |
| Itian Info Labs |
91mobiles.com |
2. Best Local Language Website
| Company Name |
Name Of The Entry / Title of The Entry |
| KHANDBAHALE.COM |
Indian Language Translation |
| Star News |
Hindi Language website |
| Malayala Manorama |
Ente Naadu - My Neighbourhood |
| IMCL |
dainikbhaskar.com |
| Living Media India |
AajTak |
3. Best News Content Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Times Internet Limited |
timesofindia.com |
| Planman Media |
Business & Economy |
| NDTV Convergence |
NDTV.com |
| Web 18, a division Network 18 Media and Investements Limited |
ibnlive.com |
| WATConsult |
WATBlog.com |
4. Best Classified Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Naukri.com |
Naukri.com |
| Quikr |
Quikr - Best Classified site of the year |
| Shaadi.com |
Shaadi.com |
| Times Business Solutions Ltd. (Magic bricks) |
Magicbricks.com |
| 99acres.com |
99acres.com |
5. Best Multiutility Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Sulekha.com |
Sulekha.com |
| Kinobeo Software Pvt.Ltd. (mydala ) |
www.mydala.com (Kinobeo Software Pvt. Ltd.) |
| Two55am (Quick Design Signs) |
www.quickdesignsigns.com |
| Web 18, a division Network 18 Media and Investements Limited (in.com) |
in.com |
| DeeBee Web Services Pvt Ltd (eUttaranchal ) |
eUttaranchal |
6. Best Auto Content Website
| Company Name |
Name Of The Entry / Title of The Entry |
| CarWale |
CarWale |
| Girnarsoft Automobile Pvt Ltd - car dekho (delhi) |
www.cardekho.com |
| Interactive Avenues - Skoda Fabia |
Skoda Fabia |
| Hungama Digital Media for Mahindra & Mahindra |
Mahindra & Mahindra |
| Module One India Ltd. (www.driveinside.com) |
www.driveinside.com |
7. Best Travel Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Pilani Soft Labs (Redbus) |
redBus |
| Yatra Online |
Yatra Online |
| Trip Advisor |
Best Travel Website |
| Jet Airways |
Jetairways.com |
| MakeMyTrip.com |
MakeMyTrip.com |
8. Best Financial Website
| Company Name |
Name Of The Entry / Title of The Entry |
| ICICI Prudential Life Insurance |
www.iciciprulife.com - Best Financial Services Website |
| Citibank India |
Citibank India Website |
| Web 18, a division Network 18 Media and Investements Limited (MoneyControl ) |
Web 18 - moneycontrol.com |
| Fidelity Worldwide Investment |
Fidelity India |
| Times Internet Limited (economictimes.com) |
economictimes.com |
9. Best Corporate Website
| Company Name |
Name Of The Entry / Title of The Entry |
| Interface Business Solutions for Tata Docomo |
Tata DOCOMO - Do the New |
| Grey Digital for Volkswagen |
Volkswagen Corporate Website |
| Mahindra & Mahindra |
Mahindra - corporate website |
| Rainsand Mediamax for Pocketfull.in |
POCKeT FULL |
| Possible Worldwide |
Eureka Forbes Corporate Website |
C. Mobile VAS Award
1. Best Mobile Game
| Company Name |
Name Of The Entry / Title of The Entry |
| ibibo Web |
ibibo Teen Patti on Android |
| MadRat Games |
AksharitTM |
| Spice Digital Limited |
Hang Man |
| Maxus India for Centre Fresh |
Ungli Karna Acchi Baat Hai |
| Turner International |
Chhota Bheem Cricket - Mobile Game |
2. Best Mobile Music Services
| Company Name |
Name Of The Entry / Title of The Entry |
| Saavn |
Saavn Music for Android and iPhone |
| Spice Digital Limited |
Mobile Radio |
| Hungama Digital Media |
Reliance MusicMania |
| Hexolabs Interactive Technologies |
Mobile Antakshari |
| Dawnsun Technologies |
iBoomBox Tuner & Player for iPod/iPhone |
3. Best Mobile Video or TV Service
| Company Name |
Name Of The Entry / Title of The Entry |
| Zenga Media |
ZengaTV |
| One97 Communications |
VideoPind |
| Shot Formats Digital Productions |
Video Talkies |
| PLANET41 MOBI-VENTURE |
Prayer: Tata Docomo Product |
| NDTV Convergence |
NDTV Apps |
4. Best Mobile News Service
| Company Name |
Name Of The Entry / Title of The Entry |
| Eterno Infotech |
NewsHunt |
| Times Internet Ltd |
The Times of India for iPad |
| NDTV Convergence |
NDTV Wap Site |
| AOL India |
AOL CoolAge |
| Getit Infoservices |
Getit Application - Web and SMS |
5. Best Mobile Enterprise Product or Service
| Company Name |
Name Of The Entry / Title of The Entry |
| VDime Innovative Works |
1000Lookz |
| Diaspark Inc |
Catalog2go |
| ICICI Prudential Life Insurance |
NEO - The One And Only |
| Cleartrip Travel Services |
Cleartrip Mobile |
| PLANET41 MOBI-VENTURE |
Not Just SMS |
D. Digital Payment Awards
1. Best Mobile Banking
| Company Name |
Name Of The Entry / Title of The Entry |
| State Bank of India |
STATE BANK FREEDOM |
| HDFC Bank |
HDFC Bank Mobile Banking |
| Citibank India |
Mobile Banking |
| Standard Chartered Bank |
Breeze Mobile by Standard Chartered Bank |
| IndusInd Bank |
IndusMobile - Mobile Banking & Payments |
2. Best Cashless Payment Service for eCommerce
| Company Name |
Name Of The Entry / Title of The Entry |
| Avenues India |
CCAvenue |
| Itz Cash Card |
Itz Cash Card |
| atom technologies |
atom IVR (Voice Based Payments) |
| TimesofMoney Ltd |
Best cashless payment service for eCommerce: DirecPay |
| Union Bank Of India |
CASHLESS CAMPUS PROJECT |
3. Best Digital Financial Inclusion Project
| Company Name |
Name Of The Entry / Title of The Entry |
| A.P.State Minorities Finance Corporation |
ONLINE SCHOLARSHIP MANAGEMENT SYSTEM (OSMS) |
| BASIX Sub-K iTransactions |
BASIX Sub-K iTransactions |
| Nokia Mobile Payments Services |
Mobile money Services from Nokia Money |
| OBOPAY INC |
Obopay enabling financial inclusion in India |
| Yes Bank with partner Suvidhaa Infoserve |
Best financial service for promoting inclusive growth and poverty alleviation from urban and rural India |
E. Digital Social and Economic Empowerment Awards
1. Best use of Mobile for social and economic development
| Company Name |
Name Of The Entry / Title of The Entry |
| Intuit Technology Services |
Fasal by Intuit Labs |
| MID DAY MEAL AUTHORITY, U.P. |
Cloud Telephony and IVRS (Interactive Voice Response System) based Daily Monitoring System: A Revolutionary Approach for Monitoring Government Programmes |
| BASIX Sub-K iTransactions |
BASIX Sub-K |
| Vinfinet Technologies |
Kisan Raja - Smart Irrigation Automation Solutions using Mobile |
| CanvasM Technologies |
Saral Rozgar - Job market created for Blue collared workers through Mobile |
2. Best use of Internet for social and economic development
| Company Name |
Name Of The Entry / Title of The Entry |
| SAP Labs India |
Charitra |
| ONLINE SCHOLARSHIP MANAGEMENT SYSTEM (OSMS) |
ONLINE SCHOLARSHIP MANAGEMENT SYSTEM (OSMS) |
| RangDe.Org |
RangDe.Org |
| Contents Localization |
Contents Localization |
| MakeMyTrip.com |
Carbon Footprint Initiative |
F. Special Awards
Best Startup of the Year
| Company Name |
| Lukup Media Pvt. Ltd. |
| Freecharge |
| Vizury |
Disclaimer -
Please Note that above are the shortlisted entries and not the final winners. Winners would be announced on 18th January 2012.